Brand Strategy Specialization: Crafting User Experiences

Overview

“Great design starts with understanding how to serve the target audience. Anytime you create a brand blueprint you should always be thinking about the most effective ways to gain insights from the community, even after you think you're done. In this lesson, I will show you how to present your work and respond to the feedback you receive.”

In this video lesson Domestika addresses the topic: Presentation and Measuring Success, which is part of the Domestika online course: Brand Strategy Specialization: Crafting User Experiences. Learn brand positioning strategies to expertly plan projects, set competitive prices, and attract the right clientele.

Partial transcription of the video

“ Presentation and Measuring Success Now that we've been through all the phases, consider, create, and articulate, and we've created a brand blueprint and we feel like we are set up for success, now it's time to talk about how you present it and how you measure success, and how you think about how the brand lives on. I'll bring us back to Sammy B. Sammy B, as you remember, is a fashion brand started by Samantha Black. Sammy B, after we created her brand blueprint, we used her new logo and brand identity to help her launch that brand both online and as part of how she ships her merchandise. ...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Brand Strategy Specialization: Crafting User Experiences

• Level: Beginner
• 100% positive reviews (30)
• 2526 students
• 6 units
• 67 lessons (11h 38m)
• 40 downloads

• Category

  Marketing & Business

• Areas

  Brand Strategy, Branding & Identity, Communication, Creative Consulting, Digital Marketing, Marketing, Storytelling