Specialization in Branding Typography: Craft Memorable Brand Identities

Overview

“In typography, empty spaces count as much as filled spaces. When designing letters and logos, we must take great care of these relationships. In this class, we will see the main techniques for reviewing and adjusting letter spacing, from analog to digital.”

In this video lesson Domestika addresses the topic: Spacing Review , which is part of the Domestika online course: Specialization in Branding Typography: Craft Memorable Brand Identities. Master branding typography to create memorable identities using advanced techniques in logo design and visual storytelling.

Partial transcription of the video

“Spacing is one of the most crucial aspects of typography. By joining the letters in our Gelato logo. to illustrate fundamental principles that can significantly enhance your understanding and proper spacing in design. Whether it's a logo. lettering. or a font. initially. the letters often appear jumbled. This issue doesn't occur in digital formats. but it's quite common in analog settings. I'll make adjustments to ensure the We can transform our business from our own perspective. gelato customers for galeta but that's not what we want. is it? Let’s go. Spacing is like a waltz. It's musical ...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Specialization in Branding Typography: Craft Memorable Brand Identities

• Level: Beginner
• 20 students
• 6 units
• 77 lessons (12h 39m)
• 48 downloads

• Category

  Calligraphy & Typography

• Areas

  Art Direction, Branding & Identity, Communication, Design, Graphic Design, Logo Design, Storytelling, Typography, Typography Design