Specialization in Branding Typography: Craft Memorable Brand Identities

Overview

“In this class, you will see how I present my creation to the client in a way that makes them feel impacted and excited to start using their new brand identity.”

In this video lesson Domestika addresses the topic: Presentation to the Customer, which is part of the Domestika online course: Specialization in Branding Typography: Craft Memorable Brand Identities. Master branding typography to create memorable identities using advanced techniques in logo design and visual storytelling.

Partial transcription of the video

“Presenting to the Client Now, the theme is presentations. I'll give you some valuable tips on how I present my creations to clients so that I cause a positive impact. At the end of this lesson, I'll simulate a presentation to put what I show you into practice. Let's go. I like to make my brand presentations starting with something impactful, and throughout the presentation, I explain each visual resource individually and justify why I chose it. What do I mean by impactful? Impact, in my opinion, is an appealing image that shows the brand in action with all its visual resources in a context ...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Specialization in Branding Typography: Craft Memorable Brand Identities

• Level: Beginner
• 24 students
• 6 units
• 77 lessons (12h 39m)
• 48 downloads

• Category

  Calligraphy & Typography

• Areas

  Art Direction, Branding & Identity, Communication, Design, Graphic Design, Logo Design, Storytelling, Typography, Typography Design