Specialization in Branding Typography: Craft Memorable Brand Identities

Overview

“Now you'll see where to find good fonts and what parameters we should take into account when combining fonts, in addition to exercising typographic pairing.”

In this video lesson Domestika addresses the topic: Typographic Pairing, which is part of the Domestika online course: Specialization in Branding Typography: Craft Memorable Brand Identities. Master branding typography to create memorable identities using advanced techniques in logo design and visual storytelling.

Partial transcription of the video

“Font Pairing Font pairing is about combining different fonts. In this lesson, I'll show you how to find good fonts, what parameters we should consider when combining them, and we'll also put all that into practice by font pairing. Let's do this? Before we start our exercise in font pairing, i.e., choosing our supporting fonts for our visual identity project, I want to show you some websites I use in my daily work. First, Fonts In Use. It's very well-known because it shows work and which fonts were used in them. It's really cool. I click on the font to see all the projects that have that fon...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Specialization in Branding Typography: Craft Memorable Brand Identities

• Level: Beginner
• 20 students
• 6 units
• 77 lessons (12h 39m)
• 48 downloads

• Category

  Calligraphy & Typography

• Areas

  Art Direction, Branding & Identity, Communication, Design, Graphic Design, Logo Design, Storytelling, Typography, Typography Design