Specialization in Branding Typography: Craft Memorable Brand Identities

Overview

“In this class, we will understand what the briefing is and what it is for. ”

In this video lesson Domestika addresses the topic: Briefing: defining the project scope , which is part of the Domestika online course: Specialization in Branding Typography: Craft Memorable Brand Identities. Master branding typography to create memorable identities using advanced techniques in logo design and visual storytelling.

Partial transcription of the video

“In this class. i'll show what information we need to start the project. First of all is the briefing. the main document that will aid our brand's creation. It doesn’t hurt to reiterate: at Plau. we craft projects for people and the brands they adore. This diving into the essence of branding. Ready to explore it with me? By the way. how many folks did you notice Make certain that when you venture out. you will encounter many individuals. Of those individuals. how many do you recall? Perhaps the barista at your favorite coffee shop or the clerk at the store where you purchased a gift. These i...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Specialization in Branding Typography: Craft Memorable Brand Identities

• Level: Beginner
• 20 students
• 6 units
• 77 lessons (12h 39m)
• 48 downloads

• Category

  Calligraphy & Typography

• Areas

  Art Direction, Branding & Identity, Communication, Design, Graphic Design, Logo Design, Storytelling, Typography, Typography Design