Social Media Marketing Specialization: Strategy, Branding and Content

Overview

“Let’s take a trip together through some of the most interesting examples of UGC content you can find online, analyze what made them special and what we can learn from them. ”

In this video lesson Domestika addresses the topic: Examples of Successful Use of UGC, which is part of the Domestika online course: Social Media Marketing Specialization: Strategy, Branding and Content. Learn to design, manage, and execute effective social media campaigns with targeted objectives and performance analytics.

Partial transcription of the video

“Examples of Successful Use of UCG Now let's have a look into some good examples on how to capitalise on user-generated content and how some brands are actually doing it effectively. I'm going to show you some of my favourite examples. Let's start with Instagram on Instagram. What you see here immediately is how many faces they have on their account. You don't see Instagram offices. You don't see Instagram products. You see people more often than not. The reason for that is because the idea behind the account is to highlight the stories from its community. It's about content that was created...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Social Media Marketing Specialization: Strategy, Branding and Content

• Level: Beginner
• 100% positive reviews (7)
• 1426 students
• 8 units
• 90 lessons (14h 25m)
• 43 downloads

• Category

  Marketing & Business

• Areas

  Business, Communication, Content Marketing, Digital Marketing, Facebook Marketing, Growth Marketing, Instagram Marketing, Marketing, Mobile Marketing, Social Media, Social Media Design, Storytelling