Social Media Marketing Specialization: Strategy, Branding and Content

Overview

“It's common to feel dazzled and infatuated with platforms that are new, trending, or building the next generation of creators. But hold your horses! You need to choose the social media channel that is right for your influencer marketing campaign. Will it be Instagram? TikTok? Twitch? Facebook? YouTube? Twitter? Or all of the above? ”

In this video lesson Domestika addresses the topic: Selecting the Right Platforms and Actions, which is part of the Domestika online course: Social Media Marketing Specialization: Strategy, Branding and Content. Learn to design, manage, and execute effective social media campaigns with targeted objectives and performance analytics.

Partial transcription of the video

“ Selecting the Right Platforms and Actions In this next lesson, we'll learn how to choose the right platforms and the right formats for your content. Each platform was developed with a specific goal and their specific mission. You should know that each of them has their own differentiated values, their core strength, and different features that make them unique in the platform ecosystem. It's important for you to make sure that your message and the type of content and story you want to share align with the type of formats, features, and demographics that these platforms or each platform of...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Social Media Marketing Specialization: Strategy, Branding and Content

• Level: Beginner
• 100% positive reviews (7)
• 1428 students
• 8 units
• 90 lessons (14h 25m)
• 43 downloads

• Category

  Marketing & Business

• Areas

  Business, Communication, Content Marketing, Digital Marketing, Facebook Marketing, Growth Marketing, Instagram Marketing, Marketing, Mobile Marketing, Social Media, Social Media Design, Storytelling