Social Media Marketing Specialization: Strategy, Branding and Content

Overview

“In this lesson, I will show you a visual overview of the course and comment on context and why it’s helpful to see content creation as a sustainable project that fits into our routine.”

In this video lesson Domestika addresses the topic: The Project: Intro, which is part of the Domestika online course: Social Media Marketing Specialization: Strategy, Branding and Content. Learn to design, manage, and execute effective social media campaigns with targeted objectives and performance analytics.

Partial transcription of the video

“In this lesson, we're going to talk about the course project, as well as visualizing what we're going to learn in this unit, unit three and unit four. And before talking about the project itself, I want to kind of introduce you to how this course is going to be organized. This pyramid you see over here is a graphic representation of how it's going to work. We start from Unit 2, which is the base of the pyramid, where we're going to focus on your context, So identifying what's important to you, In this way, we can focus on creating a strategy that actually makes sense to you. After that, we'...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Social Media Marketing Specialization: Strategy, Branding and Content

• Level: Beginner
• 100% positive reviews (24)
• 3100 students
• 8 units
• 90 lessons (14h 25m)
• 43 downloads

• Category

  Marketing & Business

• Areas

  Business, Communication, Content Marketing, Digital Marketing, Facebook Marketing, Growth Marketing, Instagram Marketing, Marketing, Mobile Marketing, Social Media, Social Media Design, Storytelling