Social Media Marketing Specialization: Strategy, Branding and Content

Overview

“Have you heard of the expression less is more? Well, when applied to goals and objectives, it's very relevant. One goal per campaign is more than enough. Doing this will allow you to focus and track your performance appropriately. Although this process may seem easy, whittling your goal down to the simplest of terms can often become very complex. In this lesson, I will go through a quick step-by-step guide on how to set a clear and lean objective. ”

In this video lesson Domestika addresses the topic: Setting a Goal, which is part of the Domestika online course: Social Media Marketing Specialization: Strategy, Branding and Content. Learn to design, manage, and execute effective social media campaigns with targeted objectives and performance analytics.

Partial transcription of the video

“ Setting a Goal This unit is the core part of the course. It involves researching, planning, organizing priorities, and most of all, gathering all the materials needed so that you can mold a strategy that could ultimately bring you the expected results. In this lesson, we'll learn how to set a goal. Goal setting is mainly finding the core objective of your campaign. I know it seems simple, but many times it could get a bit more complex than it seems. I'll give you a quick guide and step-by-step of how to build a very specific, lean, and focused goal that will help you sell. I'm all about b...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Social Media Marketing Specialization: Strategy, Branding and Content

• Level: Beginner
• 100% positive reviews (8)
• 1458 students
• 8 units
• 90 lessons (14h 25m)
• 43 downloads

• Category

  Marketing & Business

• Areas

  Business, Communication, Content Marketing, Digital Marketing, Facebook Marketing, Growth Marketing, Instagram Marketing, Marketing, Mobile Marketing, Social Media, Social Media Design, Storytelling