Social Media Marketing Specialization: Strategy, Branding and Content

Overview

“Based on the previous lesson, you'll start writing down which kind of content can be beneficial for you to reach your goals, creating a list of hypotheses that you'll build on. ”

In this video lesson Domestika addresses the topic: Your Content, which is part of the Domestika online course: Social Media Marketing Specialization: Strategy, Branding and Content. Learn to design, manage, and execute effective social media campaigns with targeted objectives and performance analytics.

Partial transcription of the video

“Your Content Now that we have a sense of our goals, we'll talk about what kind of content we can create to better support these goals, so how can we start conversations with the people we want to connect with through this amazing tool called content that will help us get there? I emphasise this because it's easy to lose sight of the fact that behind the metrics, there are human beings. Many people are surrounded by metrics and think about how many likes and followers they have and they forget what matters is who are they connecting with and the quality of these connections. A guide question...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Social Media Marketing Specialization: Strategy, Branding and Content

• Level: Beginner
• 100% positive reviews (7)
• 1426 students
• 8 units
• 90 lessons (14h 25m)
• 43 downloads

• Category

  Marketing & Business

• Areas

  Business, Communication, Content Marketing, Digital Marketing, Facebook Marketing, Growth Marketing, Instagram Marketing, Marketing, Mobile Marketing, Social Media, Social Media Design, Storytelling