Social Media Marketing Specialization: Strategy, Branding and Content

Overview

“I’ll talk about some metrics and how you should always aim for conversions or at least the obtention of data. ”

In this video lesson Domestika addresses the topic: SMART Objectives, which is part of the Domestika online course: Social Media Marketing Specialization: Strategy, Branding and Content. Learn to design, manage, and execute effective social media campaigns with targeted objectives and performance analytics.

Partial transcription of the video

“When working with social media and sometimes with marketing, it's really hard to pinpoint a single goal that you are trying to achieve with your efforts. We all want likes. We all want followers. We all want to be viral. it's really important to set objectives. And I want to tell you about an acronym that you may not know right now. So let me show you. you need to define SMART goals. And what do I mean by that? Well, it's an acronym. SMART stands for Specific Measurable achievable, relevant, and timely or time-bound. Specific means that you need to have a clear goal, something that's unders...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Social Media Marketing Specialization: Strategy, Branding and Content

• Level: Beginner
• 100% positive reviews (24)
• 3098 students
• 8 units
• 90 lessons (14h 25m)
• 43 downloads

• Category

  Marketing & Business

• Areas

  Business, Communication, Content Marketing, Digital Marketing, Facebook Marketing, Growth Marketing, Instagram Marketing, Marketing, Mobile Marketing, Social Media, Social Media Design, Storytelling