Social Media Marketing Specialization: Strategy, Branding and Content

Overview

“Here, you are going to learn three important principles that encourage people to interact with your content regardless of social channels and languages. We will understand why they are important if you want to engage your audience. ”

In this video lesson Domestika addresses the topic: General View, which is part of the Domestika online course: Social Media Marketing Specialization: Strategy, Branding and Content. Learn to design, manage, and execute effective social media campaigns with targeted objectives and performance analytics.

Partial transcription of the video

“General View In this lesson, we'll learn three very important principles that you should take into account if you want people to engage with your content. We're going to learn why people are getting to social media to connect with engagement and how these three principles motivate them to do so. They are shared interests, motivation and social currency. Before I deep dive into each one of them, I want to explain to you why they matter when it comes to social media and give you a bit of context so that we can put them into action in the best way possible. Remember that we talked about the jo...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Social Media Marketing Specialization: Strategy, Branding and Content

• Level: Beginner
• 100% positive reviews (7)
• 1428 students
• 8 units
• 90 lessons (14h 25m)
• 43 downloads

• Category

  Marketing & Business

• Areas

  Business, Communication, Content Marketing, Digital Marketing, Facebook Marketing, Growth Marketing, Instagram Marketing, Marketing, Mobile Marketing, Social Media, Social Media Design, Storytelling