E-commerce Specialization: Build, Launch and Grow Your Online Business

Overview

“Here we'll look at what data the platform provides for customer management and how we can leverage it to analyze and improve sales.”

In this video lesson Domestika addresses the topic: Customer management and analytics, which is part of the Domestika online course: E-commerce Specialization: Build, Launch and Grow Your Online Business. Learn to launch and optimize your business in e-commerce with marketing, CRO and multichannel management strategies.

Partial transcription of the video

“Customer management and analytics now you are familiar with the processes of operating your store. In this lesson we will talk about customer management and analytics. To increase the chances of a customer contacting you directly, I recommended you in the previous lessons Put this information in your biography. The truth is that there are several reasons by which a customer can contact you. Quite often, customers write to solve doubts about colors. For example, yesterday a girl wrote me asking if the background of a print of mine was white or beige. Special requests may also appear, for exa...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: E-commerce Specialization: Build, Launch and Grow Your Online Business

• Level: Beginner
• 156 students
• 8 units
• 96 lessons (14h 13m)
• 32 downloads

• Category

  Marketing & Business

• Areas

  Advertising, Business, Digital Marketing, E-commerce, Growth Marketing, Mobile Marketing, SEO, Social Media, Web Design, Web Development