E-commerce Specialization: Build, Launch and Grow Your Online Business

Overview

“In an email marketing strategy, it's important to understand that you need to establish a relationship with your subscribers, not just try to sell them or offer them your products or services. You need to offer interesting content so that subscribers are more likely to open your emails. This way, when the time comes to offer them products or services, they'll trust your content. ”

In this video lesson Domestika addresses the topic: Searching for Content: Giving First Strategy, which is part of the Domestika online course: E-commerce Specialization: Build, Launch and Grow Your Online Business. Learn to launch and optimize your business in e-commerce with marketing, CRO and multichannel management strategies.

Partial transcription of the video

“Searching for content: giving first strategy In this lesson, you will learn how to select or create the content you want to use for your email marketing strategy. It is important that you are clear that the content you will use they are a very important part of your campaign. The most important thing is that you do not use email marketing as a tool only to sell, but try to create a relationship with your subscribers prior when offering your services. To establish yourself as an authority in a sector, it is very important that you initially give free work, which will mean that you share cont...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: E-commerce Specialization: Build, Launch and Grow Your Online Business

• Level: Beginner
• 156 students
• 8 units
• 96 lessons (14h 13m)
• 32 downloads

• Category

  Marketing & Business

• Areas

  Advertising, Business, Digital Marketing, E-commerce, Growth Marketing, Mobile Marketing, SEO, Social Media, Web Design, Web Development