E-commerce Specialization: Build, Launch and Grow Your Online Business

Overview

“In this lesson, we'll explore Google Analytics to try to find potential opportunities for improvement. These will allow us to develop new hypotheses.”

In this video lesson Domestika addresses the topic: Analytics Immersion, which is part of the Domestika online course: E-commerce Specialization: Build, Launch and Grow Your Online Business. Learn to launch and optimize your business in e-commerce with marketing, CRO and multichannel management strategies.

Partial transcription of the video

“Analytics Immersion In this lesson you will do your first deep dive in analytics. We will search Google Analytics to detect possible areas for improvement, opportunities, etc. To do this, I will teach you how to set up your first panel in Google Analytics. Also, I'll give you some tricks for you to take into account when detecting areas for improvement. Therefore, it is best that we get to it as soon as possible. In the end, this process is personal and depends on each type of person based on how you do it, how you feel comfortable doing it. I am going to give you some advice and we are goi...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: E-commerce Specialization: Build, Launch and Grow Your Online Business

• Level: Beginner
• 155 students
• 8 units
• 96 lessons (14h 13m)
• 32 downloads

• Category

  Marketing & Business

• Areas

  Advertising, Business, Digital Marketing, E-commerce, Growth Marketing, Mobile Marketing, SEO, Social Media, Web Design, Web Development