E-commerce Specialization: Build, Launch and Grow Your Online Business

Overview

“In this lesson, you'll learn how to understand the data provided by Etsy's shop statistics. With these statistics, you'll see how your shop is performing, where your traffic is coming from, and how shoppers interact with your listings. This tool allows you to delve into a wide variety of information, such as the number of orders you've received, which ads are most successful, or what search terms shoppers use to find you. The patterns and insights you gather can help you make informed decisions about, for example, developing your products or allocating your advertising budget. In this lesson, you'll see what data is presented in the Store Insights dashboard and how to use that information to refine and grow your store.”

In this video lesson Domestika addresses the topic: Etsy statistics, which is part of the Domestika online course: E-commerce Specialization: Build, Launch and Grow Your Online Business. Learn to launch and optimize your business in e-commerce with marketing, CRO and multichannel management strategies.

Partial transcription of the video

“Etsy statistics Now you will learn to read the statistics that Etsy offers us. This will let you know which tags, keywords and products are working best. Let's go there. We will see the statistics that Etsy offers about our store. From the Store Administration panel let's go to Statistics and we can see the traffic of our store. The first thing we can choose is the period of time we want to see. In this case I chose the last year. We can see the number of visits we had in this time, the number of orders and the conversion rate. The conversion rate is the number of orders enter the number of...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: E-commerce Specialization: Build, Launch and Grow Your Online Business

• Level: Beginner
• 156 students
• 8 units
• 96 lessons (14h 13m)
• 32 downloads

• Category

  Marketing & Business

• Areas

  Advertising, Business, Digital Marketing, E-commerce, Growth Marketing, Mobile Marketing, SEO, Social Media, Web Design, Web Development