E-commerce Specialization: Build, Launch and Grow Your Online Business

Overview

“In this lesson, you'll discover how eCommerce revolutionized global commerce. You'll analyze its origins, key concepts like CRO and email marketing, and how platforms have empowered creators to connect directly with their audiences without intermediaries.”

In this video lesson Domestika addresses the topic: Introduction, which is part of the Domestika online course: E-commerce Specialization: Build, Launch and Grow Your Online Business. Learn to launch and optimize your business in e-commerce with marketing, CRO and multichannel management strategies.

Partial transcription of the video

“In 1995, Jeff Bezos started selling books from his garage, unknowingly putting the first stone of a global transformation in trade. E-commerce has rewritten the rules giving access and voice to artisans, small entrepreneurs and creative minds who can now connect directly with their audience. In a world where technology is growing by leaps and bounds, share knowledge and tools so that a business excel has become a necessity. This has made e-commerce position as the only sure way for business. Like every great revolution, this one did not happen overnight. At first, catalogues were posted onl...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: E-commerce Specialization: Build, Launch and Grow Your Online Business

• Level: Beginner
• 156 students
• 8 units
• 96 lessons (14h 13m)
• 32 downloads

• Category

  Marketing & Business

• Areas

  Advertising, Business, Digital Marketing, E-commerce, Growth Marketing, Mobile Marketing, SEO, Social Media, Web Design, Web Development