E-commerce Specialization: Build, Launch and Grow Your Online Business

Overview

“Especially if you're a new seller, it's important to develop strategies to promote your brand or product. In this lesson, we'll discuss the options available to promote your products and the best strategy. ”

In this video lesson Domestika addresses the topic: Promotional Strategy, which is part of the Domestika online course: E-commerce Specialization: Build, Launch and Grow Your Online Business. Learn to launch and optimize your business in e-commerce with marketing, CRO and multichannel management strategies.

Partial transcription of the video

“promotional strategy In this part of the course I will tell you everything you need to know to create your promotional strategy, when to use it, when not and what are the tools that Amazon gives us to do it. Given the large number of products on Amazon, it is important to have a clear strategy how to give visibility and position your products. For this it is important to use promotions and coupons, What are the main tools? that work for us to achieve these goals. Normally we can use promotions for two things. The first, to position a product that is new and take it to the first searches and...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: E-commerce Specialization: Build, Launch and Grow Your Online Business

• Level: Beginner
• 161 students
• 8 units
• 96 lessons (14h 13m)
• 32 downloads

• Category

  Marketing & Business

• Areas

  Advertising, Business, Digital Marketing, E-commerce, Growth Marketing, Mobile Marketing, SEO, Social Media, Web Design, Web Development