Motion Graphics for Branding Identity

Overview

“My process is based on making tests and trials for my identity project, trying to find a logic in the behavior. That's what we're going to see in this lesson”

In this video lesson Guillermo Zapiola addresses the topic: Animation Sketches I, which is part of the Domestika online course: Motion Graphics for Branding Identity. Learn to design, animate, and present a branding project.

Partial transcription of the video

“Well, in this lesson we will see the animation sketches. The idea is to experiment and look for different tools and different possibilities at the time to move and animate the elements. It is good to understand this stage of the process also as a process, as mixed, where we can go and return, where we are not necessarily going to grab a piece that is already designed, animate it from start to finish and that's it, but we can do tests and a lot of loose experimentation of objects and parts of our identity that will not end up being a piece but part of something bigger. Basically, the animati...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Motion Graphics for Branding Identity

• Level: Beginner
• 89% positive reviews (98)
• 3785 students
• 5 units
• 38 lessons (10h 14m)
• 6 downloads

• Category

  3D & Animation

• Software

  Adobe After Effects, Adobe Illustrator, Adobe Photoshop

• Areas

  Branding & Identity, Graphic Design, Motion Graphics