Motion Graphics for Branding Identity
Influences I
A course by Guillermo Zapiola , Art Director / Graphic Designer / Motion Designer
Joined October 2018
About the video: Influences I
Overview
“Now I am going to share some of the things that I like, what motivates me and in what way. I will also show you the work of other professionals, studios and magazines that I see regularly. ”
In this video lesson Guillermo Zapiola addresses the topic: Influences I, which is part of the Domestika online course: Motion Graphics for Branding Identity. Learn to design, animate, and present a branding project.
Partial transcription of the video
“Now I will tell you about my influences. I like to collect images from everywhere, whether from a gallery, a museum, from certain works, or also down the street: a sign, a greengrocer or whatever. It seems that, in that way, something of me sneaks into everything and we can always rescue or a typography or a color, or a certain behavior of something, and it's good to put that in our work. Now I will show you this book that I found many, many years ago, when I was studying Design in the faculty. At this time, I did not understand well what was the design or what was it for, and this book ope...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Motion Graphics for Branding Identity
-
Category
3D & Animation -
Software
Adobe After Effects, Adobe Illustrator, Adobe Photoshop -
Areas
Branding & Identity, Graphic Design, Motion Graphics

Guillermo Zapiola
A course by Guillermo Zapiola
Guillermo Zapiola is from Patagonia (Argentina). His interest in visual work and problem solving began in high school. He went on to study graphic design at FADU (Buenos Aires University) and specialized professionally in graphic design, animation, 3D (CGI), and Photography.
While working in different design studios and advertising agencies, he learned to generate visual identities by considering the characteristics of each medium. He is currently an art director at the animation and design studio Plenty in Buenos Aires (Argentina).
- 89% positive reviews (98)
- 3,785 students
- 38 lessons (10h 14m)
- 24 additional resources (6 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever