Motion Graphics for Branding Identity
Selection and adjustment II
A course by Guillermo Zapiola , Art Director / Graphic Designer / Motion Designer
Joined October 2018
About the video: Selection and adjustment II
Overview
“We continue analyzing the overview .”
In this video lesson Guillermo Zapiola addresses the topic: Selection and adjustment II, which is part of the Domestika online course: Motion Graphics for Branding Identity. Learn to design, animate, and present a branding project.
Partial transcription of the video
“Well. it seems a bit improved with these two pieces. The one with a window. let's say. contains information with a window in the middle or an image or video. This setup works better. although it might be slightly too which works better than these. though maybe it's a bit too small for us. We can still make some adjustments to reduce the margin and achieve a more balanced look. However. the issue here was having limited space for text and ample space for the image. Conversely. in this instance. it seems to be the opposite. with more room for text than imagery. Perhaps finding a compromise be...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Motion Graphics for Branding Identity
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Category
3D & Animation -
Software
Adobe After Effects, Adobe Illustrator, Adobe Photoshop -
Areas
Branding & Identity, Graphic Design, Motion Graphics

Guillermo Zapiola
A course by Guillermo Zapiola
Guillermo Zapiola is from Patagonia (Argentina). His interest in visual work and problem solving began in high school. He went on to study graphic design at FADU (Buenos Aires University) and specialized professionally in graphic design, animation, 3D (CGI), and Photography.
While working in different design studios and advertising agencies, he learned to generate visual identities by considering the characteristics of each medium. He is currently an art director at the animation and design studio Plenty in Buenos Aires (Argentina).
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