Motion Graphics for Branding Identity
Graphic sketches II
A course by Guillermo Zapiola , Art Director / Graphic Designer / Motion Designer
Joined October 2018
Joined October 2018
About the video: Graphic sketches II
Overview
“We continue with our sketch.”
In this video lesson Guillermo Zapiola addresses the topic: Graphic sketches II, which is part of the Domestika online course: Motion Graphics for Branding Identity. Learn to design, animate, and present a branding project.
Partial transcription of the video
“We might be overcomplicating this; every new element makes it tougher. Let’s consider Tomás Boreoles' The more we pile on. the less manageable it becomes. Generally. it's good not to alter the proportions of the design since they are crafted intentionally. Altering them could disrupt the balance and intended look. We're altering the shape... It should have. and issues may arise. potentially making it look odd. It's crucial to maintain the original proportions. Usually. it's best to preserve the original design as it was meant to be. Illustrator offers multiple methods for creating masks. On...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Motion Graphics for Branding Identity
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Category
3D & Animation -
Software
Adobe After Effects, Adobe Illustrator, Adobe Photoshop -
Areas
Branding & Identity, Graphic Design, Motion Graphics
Guillermo Zapiola
A course by Guillermo Zapiola
Guillermo Zapiola is from Patagonia (Argentina). His interest in visual work and problem solving began in high school. He went on to study graphic design at FADU (Buenos Aires University) and specialized professionally in graphic design, animation, 3D (CGI), and Photography.
While working in different design studios and advertising agencies, he learned to generate visual identities by considering the characteristics of each medium. He is currently an art director at the animation and design studio Plenty in Buenos Aires (Argentina).
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- 38 lessons (10h 14m)
- 24 additional resources (6 files)
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- Audio: Spanish, English, French, Italian, Portuguese, Turkish
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- Level: Beginner
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Recommended software & tools for this course
Adobe After Effects
Adobe Illustrator
Adobe PhotoshopCategory
Areas
