Advertising Creativity for all Audiences
Creation and presentation of a project
A course by Daniel Granatta , Consultant / Advertiser / Engineer / Anthropologist
Joined May 2002
About the video: Creation and presentation of a project
Overview
“In this lesson I will ask you to create a final project that will help you to apply everything learned throughout the course. ”
In this video lesson Daniel Granatta addresses the topic: Creation and presentation of a project, which is part of the Domestika online course: Advertising Creativity for all Audiences. Learn to conceptualize, produce, and sell ideas.
Partial transcription of the video
“Hello. here we are again. The time has come to put into practice all that... Which has been done separately and in isolation in many lessons of this I appreciate your interest. But as I was saying. It's now time to utilize every bit of knowledge and experience you've accumulated throughout this project. which I introduced to you with a particular objective in mind. This goal might align perfectly with your preferences or it could potentially be something you find less appealing. I think that's perfectly fine. if you like it because you'll do it willingly. After all. it reflects the reality ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Advertising Creativity for all Audiences
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Category
Marketing & Business -
Areas
Advertising, Creative Consulting, Creativity, Marketing

Daniel Granatta
A course by Daniel Granatta
Daniel Granatta's professional career stands out for his time in agencies such as Grupo W and JWT, where he developed his work as Creative Director, and in Flock, from where he started a movement that sought a disruptive change in advertising in Mexico.
For his work as a publicist, Daniel has won 6 lions in Cannes in one single year and has been a jury member at various festivals around the world. He is a writer and columnist in different magazines and blogs and, in addition, he works as a teacher in different universities, schools, and training centers in Spain, the United States, Mexico, and Colombia. He is currently a future design and innovation consultant.
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- Level: Beginner
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