Customer Service Strategies in Social Networks
Chatbots
A course by Julio Fernández-Sanguino , Digital director
Joined December 2018
About the video: Chatbots
Overview
“In this lesson we will see the different ways in which we can put these automated tools into operation in a simple way. ”
In this video lesson Julio Fernández-Sanguino addresses the topic: Chatbots, which is part of the Domestika online course: Customer Service Strategies in Social Networks. Learn to manage social network accounts maintaining a great relationship with your users.
Partial transcription of the video
“Each time with more force based automated solutions on artificial intelligence are coming. The main platforms as Facebook are working hard to facilitate their integration within the platform. Let's see now what are the simplest solutions that allow us to implement them in the short term in simple ways and benefit from day one. Let's go to it. Indeed, the chatbots are tools and solutions that will mark the general trend in the future. But they are already here firm, here we can see in a chain of pizzas American. This has not been recorded live, because it's true that it's not instantaneous. ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Customer Service Strategies in Social Networks
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Category
Marketing & Business -
Areas
Digital Marketing, Facebook Marketing, Instagram, Instagram Marketing, Mobile Marketing, Social Media

Julio Fernández-Sanguino
A course by Julio Fernández-Sanguino
Julio Fernández-Sanguino has been working since 2011 in the digital environment, carrying out customer experience projects with a high focus on their omnichannel development. Currently working in business development and digital transformation for the award-winning advertising agency Serviceplan.
His leap into the digital world comes after six years in the field of strategic consulting for companies such as Accenture, Price Waterhouse Cooper and Banco Santander.
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