Customer Service Strategies in Social Networks

Overview

“Here we will make an introduction to the correct selection of an omnichannel strategy with a good balance of platforms where the client's criteria will always prevail. ”

In this video lesson Julio Fernández-Sanguino addresses the topic: General strategy: Service model and platforms, which is part of the Domestika online course: Customer Service Strategies in Social Networks. Learn to manage social network accounts maintaining a great relationship with your users.

Partial transcription of the video

“Now that we have defined the objectives of our strategy. let's see how to outline the overall strategy that will guide actions at all times. The first step is to define the care model. The care model will significantly rely on our brand's nature and objectives. It hinges on our resources and needs. Hence. crafting a tailored strategy is typical. But let me emphasize. it's essential to adapt our approach to align with our specific goals and circumstances. Regarding the three primary divisions often used for models. it's crucial to select the best aspects from each rather than adhering strict...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Customer Service Strategies in Social Networks

• Level: Beginner
• 94% positive reviews (130)
• 4198 students
• 5 units
• 22 lessons (2h 27m)
• 4 downloads

• Category

  Marketing & Business

• Areas

  Digital Marketing, Facebook Marketing, Instagram, Instagram Marketing, Mobile Marketing, Social Media