Customer Service Strategies in Social Networks
Set your goals
A course by Julio Fernández-Sanguino , Digital director
Joined December 2018
About the video: Set your goals
Overview
“In this lesson we will see what a company is looking for in the customer service process and what benefits it can get ”
In this video lesson Julio Fernández-Sanguino addresses the topic: Set your goals, which is part of the Domestika online course: Customer Service Strategies in Social Networks. Learn to manage social network accounts maintaining a great relationship with your users.
Partial transcription of the video
“We arrive at the moment Start defining the strategy. It may not be something so exciting how to be face to face with the client in social networks, but it is very essential since the planning and method is what will facilitate us In day to day that we can relax and let creativity flow. The first thing to do when defining the strategy is to think what we want to do, What we look for in the strategy. And that happens, at first, to fix The main objectives. What do we look for, what do we pursue, what do we want to be. We want to be just nice and like the customer, and establish a bonding relat...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Customer Service Strategies in Social Networks
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Category
Marketing & Business -
Areas
Digital Marketing, Facebook Marketing, Instagram, Instagram Marketing, Mobile Marketing, Social Media

Julio Fernández-Sanguino
A course by Julio Fernández-Sanguino
Julio Fernández-Sanguino has been working since 2011 in the digital environment, carrying out customer experience projects with a high focus on their omnichannel development. Currently working in business development and digital transformation for the award-winning advertising agency Serviceplan.
His leap into the digital world comes after six years in the field of strategic consulting for companies such as Accenture, Price Waterhouse Cooper and Banco Santander.
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