Customer Service Strategies in Social Networks
Tools
A course by Julio Fernández-Sanguino , Digital director
Joined December 2018
About the video: Tools
Overview
“In this video we will see what tools we can count on to make this task more agile, automatic and simple. ”
In this video lesson Julio Fernández-Sanguino addresses the topic: Tools, which is part of the Domestika online course: Customer Service Strategies in Social Networks. Learn to manage social network accounts maintaining a great relationship with your users.
Partial transcription of the video
“Effective customer service via social media requires engagement. responsiveness. and genuine interaction or a mobile to respond; it indeed possesses greater complexity. and there are many tools available that can simplify this task. making it more efficient. effective. and analytical for users. Let's see which are the most important. The first tools we will examine are monitoring tools. These tools play a crucial role by enabling consistent oversight and management of all aspects as outlined in our crisis protocol. mentions that may exist about our This brand not only serves for crisis prot...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Customer Service Strategies in Social Networks
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Category
Marketing & Business -
Areas
Digital Marketing, Facebook Marketing, Instagram, Instagram Marketing, Mobile Marketing, Social Media

Julio Fernández-Sanguino
A course by Julio Fernández-Sanguino
Julio Fernández-Sanguino has been working since 2011 in the digital environment, carrying out customer experience projects with a high focus on their omnichannel development. Currently working in business development and digital transformation for the award-winning advertising agency Serviceplan.
His leap into the digital world comes after six years in the field of strategic consulting for companies such as Accenture, Price Waterhouse Cooper and Banco Santander.
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