Customer Service Strategies in Social Networks

Overview

“Here we will try to understand the importance of Social Customer Care within the processes of development and customer loyalty, what it is for and what opportunities it offers. ”

In this video lesson Julio Fernández-Sanguino addresses the topic: Customer service in RRSS: definition, concept and opportunities, which is part of the Domestika online course: Customer Service Strategies in Social Networks. Learn to manage social network accounts maintaining a great relationship with your users.

Partial transcription of the video

“When talking about customer service on social networks we have to know what we are referring to and let's talk about the same. Customer service in social networks, ATC, customer service in social networks, "social customer care", we can call it what we want, but it's about giving service, support, customer support in social networks. But what I like most is to talk about service, why? Because this is not about a customer who has a complaint, They transfer it to you and you answer it. No, it's about prolonging, carrying at a higher level the relationship with the client in social networks. T...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Customer Service Strategies in Social Networks

• Level: Beginner
• 94% positive reviews (130)
• 4169 students
• 5 units
• 22 lessons (2h 27m)
• 4 downloads

• Category

  Marketing & Business

• Areas

  Digital Marketing, Facebook Marketing, Instagram, Instagram Marketing, Mobile Marketing, Social Media