Customer Service Strategies in Social Networks

Overview

“Now it is time to move on to the definition of roles, responsibilities and sizing of the team. ”

In this video lesson Julio Fernández-Sanguino addresses the topic: Organization and resources, which is part of the Domestika online course: Customer Service Strategies in Social Networks. Learn to manage social network accounts maintaining a great relationship with your users.

Partial transcription of the video

“We have already done the classification model of queries. The next step in of our strategy will be to see how we have to organize ourselves. What resources should we put to be able to develop the work? The most important thing when sizing a good service is being able to predict what volume of incidents and queries we will have. This is something that will not really have at one hundred percent until we start walking. Therefore, any forecast that we have, any history of other channels will be welcome. In that strategy we have already defined in which platforms we will have presence. That's t...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Customer Service Strategies in Social Networks

• Level: Beginner
• 94% positive reviews (130)
• 4169 students
• 5 units
• 22 lessons (2h 27m)
• 4 downloads

• Category

  Marketing & Business

• Areas

  Digital Marketing, Facebook Marketing, Instagram, Instagram Marketing, Mobile Marketing, Social Media