Creativity: Generating Ideas through Technology and Storytelling
Some good stories with technology and storytelling
A course by Daniel Granatta , Consultant / Advertiser / Engineer / Anthropologist
Joined May 2002
Joined May 2002
About the video: Some good stories with technology and storytelling
Overview
“I will show you some examples of students who have already used the method we are learning in this course to generate stories.”
In this video lesson Daniel Granatta addresses the topic: Some good stories with technology and storytelling, which is part of the Domestika online course: Creativity: Generating Ideas through Technology and Storytelling. Learn to weave a web of innovative ideas, creating original stories with the help of technology.
Partial transcription of the video
“As I noted at the beginning of this course. a unique aspect is that my discovery of forming this dynamic happened entirely by accident. What has consistently intrigued me since I began teaching it is the ability of people to generate such innovative ideas. It's fascinating to see how creativity flourishes in that seemingly lack any previous connection or background. In the realm of creativity. this led me to that the method. though not the sole way to generate ideas. operates in a highly inclusive manner. in this lesson. i aimed to explore how this approach can be applied effectively. share...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Creativity: Generating Ideas through Technology and Storytelling
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Category
Marketing & Business -
Areas
Advertising, Copywriting, Creative Consulting, Creativity, Storytelling
Daniel Granatta
A course by Daniel Granatta
Daniel Granatta's professional career stands out for his time in agencies such as Grupo W and JWT, where he developed his work as Creative Director, and in Flock, from where he started a movement that sought a disruptive change in advertising in Mexico.
For his work as a publicist, Daniel has won 6 lions in Cannes in one single year and has been a jury member at various festivals around the world. He is a writer and columnist in different magazines and blogs and, in addition, he works as a teacher in different universities, schools, and training centers in Spain, the United States, Mexico, and Colombia. He is currently a future design and innovation consultant.
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- 25 lessons (3h 55m)
- 6 additional resources (2 files)
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- Audio: Spanish, English, French, Italian, Portuguese, Turkish
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- Level: Beginner
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