Creativity: Generating Ideas through Technology and Storytelling
Technology over the years and how to use it
A course by Daniel Granatta , Consultant / Advertiser / Engineer / Anthropologist
Joined May 2002
About the video: Technology over the years and how to use it
Overview
“In this lesson I tell you how to use the technologies in the stories we are going to create.”
In this video lesson Daniel Granatta addresses the topic: Technology over the years and how to use it, which is part of the Domestika online course: Creativity: Generating Ideas through Technology and Storytelling. Learn to weave a web of innovative ideas, creating original stories with the help of technology.
Partial transcription of the video
“a sensation you may experience nowadays. as we are constantly bombarded with information and news about a multitude of topics and events around us. of events. occurrences of a transformative nature For the first time in history. there's a unique discomfort from realizing that so many events are simultaneously. making it impossible to keep track of everything. to stay informed. This encompasses various news about technologies and headlines. occasionally with a sensationalist twist. reflecting the overwhelming flow of information. about their consequences. There's always talk about the artifi...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Creativity: Generating Ideas through Technology and Storytelling
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Category
Marketing & Business -
Areas
Advertising, Copywriting, Creative Consulting, Creativity, Storytelling

Daniel Granatta
A course by Daniel Granatta
Daniel Granatta's professional career stands out for his time in agencies such as Grupo W and JWT, where he developed his work as Creative Director, and in Flock, from where he started a movement that sought a disruptive change in advertising in Mexico.
For his work as a publicist, Daniel has won 6 lions in Cannes in one single year and has been a jury member at various festivals around the world. He is a writer and columnist in different magazines and blogs and, in addition, he works as a teacher in different universities, schools, and training centers in Spain, the United States, Mexico, and Colombia. He is currently a future design and innovation consultant.
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