Creativity: Generating Ideas through Technology and Storytelling
Storytelling tools
A course by Daniel Granatta , Consultant / Advertiser / Engineer / Anthropologist
Joined May 2002
Joined May 2002
About the video: Storytelling tools
Overview
“Telling stories is a job within reach of everyone, it's just a matter of discipline.”
In this video lesson Daniel Granatta addresses the topic: Storytelling tools, which is part of the Domestika online course: Creativity: Generating Ideas through Technology and Storytelling. Learn to weave a web of innovative ideas, creating original stories with the help of technology.
Partial transcription of the video
“[Music] As I commented in the closing of the previous lesson I believe fervently. In everyone's ability to Be creative And to tell good stories therefore. But obviously, this does not train alone. So in this lesson I will tell you a series of tools that we can use To develop our skills. To later put them into practice when We require it. There is a very recognizable moment. In the career of someone who is dedicated as I touch To me many years lead creative teams. And it is that moment in which a new project arrives. Everyone agrees about what it has to do. And each one goes by his side To t...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Creativity: Generating Ideas through Technology and Storytelling
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Category
Marketing & Business -
Areas
Advertising, Copywriting, Creative Consulting, Creativity, Storytelling
Daniel Granatta
A course by Daniel Granatta
Daniel Granatta's professional career stands out for his time in agencies such as Grupo W and JWT, where he developed his work as Creative Director, and in Flock, from where he started a movement that sought a disruptive change in advertising in Mexico.
For his work as a publicist, Daniel has won 6 lions in Cannes in one single year and has been a jury member at various festivals around the world. He is a writer and columnist in different magazines and blogs and, in addition, he works as a teacher in different universities, schools, and training centers in Spain, the United States, Mexico, and Colombia. He is currently a future design and innovation consultant.
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- 5,650 students
- 25 lessons (3h 55m)
- 6 additional resources (2 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish
- Spanish · English · Portuguese
- Level: Beginner
- Unlimited access forever
