Creativity: Generating Ideas through Technology and Storytelling
Mindmaps
A course by Daniel Granatta , Consultant / Advertiser / Engineer / Anthropologist
Joined May 2002
Joined May 2002
About the video: Mindmaps
Overview
“We will see one more technique to practice your stories, the mental maps.”
In this video lesson Daniel Granatta addresses the topic: Mindmaps, which is part of the Domestika online course: Creativity: Generating Ideas through Technology and Storytelling. Learn to weave a web of innovative ideas, creating original stories with the help of technology.
Partial transcription of the video
“Something interesting to work in intervals of two or three minutes it is also a pure and simple optimization of time. It is useless to be thinking for minutes and minutes if in the end the idea or the story you arrive at It is not too remarkable or noteworthy. Therefore, it seems very logical to think that something very useful is to use short amounts of time. So if you're going to think up a bad story, It only takes two minutes. It is once we have quantity that quality arrives. When we begin to connect the concepts in front of us in an unusual way, because our brain has already seen and ha...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Creativity: Generating Ideas through Technology and Storytelling
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Category
Marketing & Business -
Areas
Advertising, Copywriting, Creative Consulting, Creativity, Storytelling
Daniel Granatta
A course by Daniel Granatta
Daniel Granatta's professional career stands out for his time in agencies such as Grupo W and JWT, where he developed his work as Creative Director, and in Flock, from where he started a movement that sought a disruptive change in advertising in Mexico.
For his work as a publicist, Daniel has won 6 lions in Cannes in one single year and has been a jury member at various festivals around the world. He is a writer and columnist in different magazines and blogs and, in addition, he works as a teacher in different universities, schools, and training centers in Spain, the United States, Mexico, and Colombia. He is currently a future design and innovation consultant.
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- 5,650 students
- 25 lessons (3h 55m)
- 6 additional resources (2 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish
- Spanish · English · Portuguese
- Level: Beginner
- Unlimited access forever
