Creativity: Generating Ideas through Technology and Storytelling
Presentation
A course by Daniel Granatta , Consultant / Advertiser / Engineer / Anthropologist
Joined May 2002
About the video: Presentation
Overview
“First I will tell you a little about myself, about my professional career, what I am currently doing and what I have learned during all these years.”
In this video lesson Daniel Granatta addresses the topic: Presentation, which is part of the Domestika online course: Creativity: Generating Ideas through Technology and Storytelling. Learn to weave a web of innovative ideas, creating original stories with the help of technology.
Partial transcription of the video
“Hello. i'm Daniel Granata. I appreciate you joining this course. You might be curious about my origin due my somewhat distinctive accent. Thank you for your interest and participation. I am originally from Spain. though I emigrated over 10 years ago. I've lived in various places in Latin America and the United States. I currently work as a consultant on topics like digital transformation. but before that. i spent much of my life in advertising and in the realm of communications and brands. I often share the story of how I stumbled into advertising by chance. as I initially studied computer ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Creativity: Generating Ideas through Technology and Storytelling
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Category
Marketing & Business -
Areas
Advertising, Copywriting, Creative Consulting, Creativity, Storytelling

Daniel Granatta
A course by Daniel Granatta
Daniel Granatta's professional career stands out for his time in agencies such as Grupo W and JWT, where he developed his work as Creative Director, and in Flock, from where he started a movement that sought a disruptive change in advertising in Mexico.
For his work as a publicist, Daniel has won 6 lions in Cannes in one single year and has been a jury member at various festivals around the world. He is a writer and columnist in different magazines and blogs and, in addition, he works as a teacher in different universities, schools, and training centers in Spain, the United States, Mexico, and Colombia. He is currently a future design and innovation consultant.
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