Pictogram Design for Brands

Content Planning

A course by Wayfinding Consultores , Information Designer

100% positive reviews (55)

1,188 students

Audio: Spanish

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About the video: Content Planning

Overview

“In this lesson, we will prepare a database to help us plan the contents and evaluate the total number of pictograms that we will have to design.”

In this video lesson Wayfinding Consultores addresses the topic: Content Planning, which is part of the Domestika online course: Pictogram Design for Brands. Learn how to design custom pictograms for unique signage systems.

Partial transcription of the video

“Content planning Now you will learn to organize your workflow according to the communicational needs of your project. The different elements, platforms, or documents with which we can generate a correct database to develop an efficient pictogram family, will allow you to generate in an ideal way the basis with which we must work the whole family of pictograms for our project. Here we have some examples through which the information could arrive: PDF, Excel, Word, web pages, talking directly to the customer, or traveling to the place, in the case that our family of pictograms be applied in a...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Pictogram Design for Brands

Level: Beginner
100% positive reviews (55)
1188 students
5 units
20 lessons (3h 28m)
10 downloads

Category
Design
Software
Adobe Illustrator
Areas
Branding & Identity, Graphic Design, Signage Design, Vector Illustration

Wayfinding Consultores

A course by Wayfinding Consultores

Teacher Plus

Information Designer

Pamela Sthandier, is an information designer at Wayfinding Consultores, a consultancy specialized in the analysis of flows and trajectories and focused on information and signage design. Since 2011, she has been developing projects focused exclusively on information design, including branding strategies and environmental graphics that create memorable spaces and improve user navigation.

In 2017, the consultancy won the Chile Design, Clap and IGDEA award, in the category of Information Systems design for the development of a signaling system at Parque Arauco Kennedy. In 2019, they won again with a system project for the Megacentro Enea Distribution Center.