Pictogram Design for Brands
Difference Between Icon, Symbol and Pictogram
A course by Wayfinding Consultores , Information Designer
Joined November 2019
Joined November 2019
About the video: Difference Between Icon, Symbol and Pictogram
Overview
“In this lesson, we will define what an icon, symbol and pictogram is to understand their main characteristics and differences.”
In this video lesson Wayfinding Consultores addresses the topic: Difference Between Icon, Symbol and Pictogram, which is part of the Domestika online course: Pictogram Design for Brands. Learn how to design custom pictograms for unique signage systems.
Partial transcription of the video
“Difference between icon, symbol and pictogram In this lesson we will learn the differences between icon, symbol and pictogram to classify them accordingly. In this lesson, we will exemplify in a very practical way the main differences between these three concepts. We will start by icon. Icon is a sign that maintains a relationship of similarity with its object, whose identity is acquired from what is represented. Icon comes from the Greek "eikon", and it is a sign that maintains a very similar image. For example, here no one would doubt What are we talking about architectural elements? and ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Pictogram Design for Brands
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Category
Design -
Software
Adobe Illustrator -
Areas
Branding & Identity, Graphic Design, Signage Design, Vector Illustration
Wayfinding Consultores
A course by Wayfinding Consultores
Pamela Sthandier, is an information designer at Wayfinding Consultores, a consultancy specialized in the analysis of flows and trajectories and focused on information and signage design. Since 2011, she has been developing projects focused exclusively on information design, including branding strategies and environmental graphics that create memorable spaces and improve user navigation.
In 2017, the consultancy won the Chile Design, Clap and IGDEA award, in the category of Information Systems design for the development of a signaling system at Parque Arauco Kennedy. In 2019, they won again with a system project for the Megacentro Enea Distribution Center.
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- 20 lessons (3h 28m)
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