Pictogram Design for Brands

First Sketches

A course by Wayfinding Consultores , Information Designer

100% positive reviews (55)

1,188 students

Audio: Spanish

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About the video: First Sketches

Overview

“In this lesson, we will learn that paper is essential and not to be afraid of using it. We will understand that paper is a tool that will help us optimize our workflow by allowing us to make quick and effective decisions for our project. ”

In this video lesson Wayfinding Consultores addresses the topic: First Sketches, which is part of the Domestika online course: Pictogram Design for Brands. Learn how to design custom pictograms for unique signage systems.

Partial transcription of the video

“First sketches In this lesson we will generate the sketches of our family of pictograms. Once our mood board has been prepared and our client analyzed, we have defined the key concepts to develop a family of pictograms with a specific character and applied to a specific place and physical space. I advise you to always make a list with the main concepts to develop. That will allow us to make decisions easily and quickly when we are drawing our family of pictograms. As we could see in our previous lessons, our family will be developed based on graphic guidelines of simple lines, that evoke to...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Pictogram Design for Brands

Level: Beginner
100% positive reviews (55)
1188 students
5 units
20 lessons (3h 28m)
10 downloads

Category
Design
Software
Adobe Illustrator
Areas
Branding & Identity, Graphic Design, Signage Design, Vector Illustration

Wayfinding Consultores

A course by Wayfinding Consultores

Teacher Plus

Information Designer

Pamela Sthandier, is an information designer at Wayfinding Consultores, a consultancy specialized in the analysis of flows and trajectories and focused on information and signage design. Since 2011, she has been developing projects focused exclusively on information design, including branding strategies and environmental graphics that create memorable spaces and improve user navigation.

In 2017, the consultancy won the Chile Design, Clap and IGDEA award, in the category of Information Systems design for the development of a signaling system at Parque Arauco Kennedy. In 2019, they won again with a system project for the Megacentro Enea Distribution Center.