Pictogram Design for Brands
History of Pictograms
A course by Wayfinding Consultores , Information Designer
Joined November 2019
About the video: History of Pictograms
Overview
“In this lesson, we will briefly review the history of pictograms and their origins until we reach relevant milestones in the history of pictograms that marked the history of graphic design and communications. ”
In this video lesson Wayfinding Consultores addresses the topic: History of Pictograms, which is part of the Domestika online course: Pictogram Design for Brands. Learn how to design custom pictograms for unique signage systems.
Partial transcription of the video
“History of pictograms Now we will analyze the history of pictograms and we will address the important milestones that have marked this discipline. Pictograms are very synthetic images that are capable of carrying meanings and transmit them without the need for words. Among its characteristics and main relevance, at the social and communication levels, is that they can create hierarchical visual stimuli, that is, they can generate instances decoding information faster, they can organize the information, generating in conjunction with words, diagrams that are more complex that contain a great...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Pictogram Design for Brands
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Category
Design -
Software
Adobe Illustrator -
Areas
Branding & Identity, Graphic Design, Signage Design, Vector Illustration

Wayfinding Consultores
A course by Wayfinding Consultores
Pamela Sthandier, is an information designer at Wayfinding Consultores, a consultancy specialized in the analysis of flows and trajectories and focused on information and signage design. Since 2011, she has been developing projects focused exclusively on information design, including branding strategies and environmental graphics that create memorable spaces and improve user navigation.
In 2017, the consultancy won the Chile Design, Clap and IGDEA award, in the category of Information Systems design for the development of a signaling system at Parque Arauco Kennedy. In 2019, they won again with a system project for the Megacentro Enea Distribution Center.
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