Pictogram Design for Brands
Basic Principles in Developing a Family of Pictograms
A course by Wayfinding Consultores , Information Designer
Joined November 2019
Joined November 2019
About the video: Basic Principles in Developing a Family of Pictograms
Overview
“In this lesson, we will answer questions that allow us to understand the relationship between the pictogram and the user, the meaning it should represent, and how this pictogram interacts with other elements. ”
In this video lesson Wayfinding Consultores addresses the topic: Basic Principles in Developing a Family of Pictograms, which is part of the Domestika online course: Pictogram Design for Brands. Learn how to design custom pictograms for unique signage systems.
Partial transcription of the video
“Basic principles in developing a family of pictograms Now we will learn the relationship between user and pictogram and how to apply it in the future. In this lesson, we will answer questions more pragmatic, semantic and syntactic in appearance, that allow us to understand the relationship between pictograms and the user. This series of principles are drawn from the book by Elena González Miranda and Tania Quindós and will allow us to answer much more specific questions and focused on communicational aspects of pictogram development. There are many more statements that one could get from th...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Pictogram Design for Brands
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Category
Design -
Software
Adobe Illustrator -
Areas
Branding & Identity, Graphic Design, Signage Design, Vector Illustration
Wayfinding Consultores
A course by Wayfinding Consultores
Pamela Sthandier, is an information designer at Wayfinding Consultores, a consultancy specialized in the analysis of flows and trajectories and focused on information and signage design. Since 2011, she has been developing projects focused exclusively on information design, including branding strategies and environmental graphics that create memorable spaces and improve user navigation.
In 2017, the consultancy won the Chile Design, Clap and IGDEA award, in the category of Information Systems design for the development of a signaling system at Parque Arauco Kennedy. In 2019, they won again with a system project for the Megacentro Enea Distribution Center.
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