Google Ads and Facebook Ads from Scratch
Introduction to Facebook and Instagram
A course by Arantxa & Guille , Digital Marketing Consultant
Joined September 2018
Joined September 2018
About the video: Introduction to Facebook and Instagram
Overview
“Let's see why Facebook and Instagram are such interesting digital marketing channels and what makes them so special compared to other marketing channels.”
In this video lesson Arantxa & Guille addresses the topic: Introduction to Facebook and Instagram, which is part of the Domestika online course: Google Ads and Facebook Ads from Scratch. Learn to create campaigns on Google and Facebook to boost your brand or business.
Partial transcription of the video
“Introduction to Facebook and Instagram Now we'll talk about Facebook and Instagram as digital marketing channels, especially focusing on paid campaigns that we can do to reach our target audience and potential clients. One thing that makes Facebook such an interesting marketing channel is the great reach of the platform, not only on Facebook but on Instagram, WhatsApp and Facebook Messenger. As per this slide, we can see that Facebook has over two billion users, WhatsApp, more than 1.5 billion, Messenger, 1.3 billion. Instagram, Facebook's last acquisition, over 800 million. All this makes ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Google Ads and Facebook Ads from Scratch
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Category
Marketing & Business -
Areas
Digital Marketing, Facebook Marketing, Growth Marketing, Instagram, Instagram Marketing, Marketing, Mobile Marketing, SEM, Social Media
Arantxa & Guille
A course by Arantxa & Guille
With more than ten years of experience in digital marketing, Guillermo Medina aims to grow companies by using innovative strategies with results that can be easily measured and optimized.
Guillermo was a digital consultant as part of the Amazon Spain launch team. He has created and assessed Facebook and Google ad campaigns for several high-profile Spanish and international brands, including Facebook, Wallapop, Mango, Vistaprint, Privalia, and more.
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- 25 lessons (4h 1m)
- 33 additional resources (3 files)
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- Audio: Spanish
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- Level: Beginner
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