Google Ads and Facebook Ads from Scratch
Identify your client and potential market
A course by Arantxa & Guille , Digital Marketing Consultant
Joined September 2018
Joined September 2018
About the video: Identify your client and potential market
Overview
“We are going to see some tools that will allow you to understand who your potential customer may be and the possible demand that may exist for your product or service.”
In this video lesson Arantxa & Guille addresses the topic: Identify your client and potential market, which is part of the Domestika online course: Google Ads and Facebook Ads from Scratch. Learn to create campaigns on Google and Facebook to boost your brand or business.
Partial transcription of the video
“Identify your potential client and market Now, we'll look at some tools available online which will help us to understand our potential client and the market size for our product or service. One tool I really like is Google Trends. The first tool I'd like to show you is Google Trends, Google's tool that enables us to observe all the terms searched in the browser and their evolution in time. There is a search field to write the term we want to observe and we also see some examples of the searches that have taken place lately. Further down, we see there is a section about Google's summaries o...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Google Ads and Facebook Ads from Scratch
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Category
Marketing & Business -
Areas
Digital Marketing, Facebook Marketing, Growth Marketing, Instagram, Instagram Marketing, Marketing, Mobile Marketing, SEM, Social Media
Arantxa & Guille
A course by Arantxa & Guille
With more than ten years of experience in digital marketing, Guillermo Medina aims to grow companies by using innovative strategies with results that can be easily measured and optimized.
Guillermo was a digital consultant as part of the Amazon Spain launch team. He has created and assessed Facebook and Google ad campaigns for several high-profile Spanish and international brands, including Facebook, Wallapop, Mango, Vistaprint, Privalia, and more.
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- 25 lessons (4h 1m)
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- Audio: Spanish
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- Level: Beginner
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