Google Ads and Facebook Ads from Scratch
Competitive environment
A course by Arantxa & Guille , Digital Marketing Consultant
Joined September 2018
Joined September 2018
About the video: Competitive environment
Overview
“In this lesson, we are going to show you how to see what ads other businesses are doing on both Google and Facebook, which will help us understand how many competitors we are going to have and what type of ads they are making. ”
In this video lesson Arantxa & Guille addresses the topic: Competitive environment, which is part of the Domestika online course: Google Ads and Facebook Ads from Scratch. Learn to create campaigns on Google and Facebook to boost your brand or business.
Partial transcription of the video
“The final step in designing our comprehensive marketing plan involves delving into the competitive landscape to gather crucial insights on rivals and market trends surrounding our product or service. Following this. I'll share some insider tips on how to assess the competition doing both in Facebook Ads and Google Ads. which keywords are being bid on. or what types of ads they are running on Facebook. Let's get to it. The first tool I'd like to introduce is the Facebook Ads Library. which provides us with a comprehensive of all the advertisements that are currently being displayed across va...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Google Ads and Facebook Ads from Scratch
-
Category
Marketing & Business -
Areas
Digital Marketing, Facebook Marketing, Growth Marketing, Instagram, Instagram Marketing, Marketing, Mobile Marketing, SEM, Social Media
Arantxa & Guille
A course by Arantxa & Guille
With more than ten years of experience in digital marketing, Guillermo Medina aims to grow companies by using innovative strategies with results that can be easily measured and optimized.
Guillermo was a digital consultant as part of the Amazon Spain launch team. He has created and assessed Facebook and Google ad campaigns for several high-profile Spanish and international brands, including Facebook, Wallapop, Mango, Vistaprint, Privalia, and more.
- 92% positive reviews (4.8K)
- 212,901 students
- 25 lessons (4h 1m)
- 33 additional resources (3 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish, English, French, Italian, Portuguese
- Spanish · English · Portuguese · German · Polish · Dutch · Italian · French
- Level: Beginner
- Unlimited access forever
