Community Management from Scratch
Engagement: Techniques for Social Proof 2
A course by Hana Klokner , Social Media Marketing Specialist
About the video: Engagement: Techniques for Social Proof 2
Overview
“With this video, I will top off the lesson on how to engage with the community and generate popularity.”
In this video lesson Hana Klokner addresses the topic: Engagement: Techniques for Social Proof 2, which is part of the Domestika online course: Community Management from Scratch. Learn how to build, grow, and maintain a thriving community on social media.
Partial transcription of the video
“Another way to increase engagement is to use special features on social platforms. These may change from time to time, but they are available most of the time. And once they're added, they don't tend to change that much. They just seem to be more added over time. At least that's my experience with social media. It's good to learn about them and also try to be creative about them. Because there is a lot more than you can typically do with those special features on social media platforms. But it just really takes that leap of creativity that you need to take them to the next level. So I'm goi...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Community Management from Scratch
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Category
Marketing & Business -
Areas
Content Marketing, Digital Marketing, Facebook Marketing, Instagram Marketing, Social Media

Hana Klokner
A course by Hana Klokner
Slovakian native Hana Jay Klokner is a social media marketing specialist who began her journey in 2007, blogging for an online Apple magazine. A year later, she founded her own online fashion magazine where she wrote over 1,500 blog posts.
After ten years of experience managing social media for companies like InnocentStore, she decided to start her own social media consultancy business in 2018: The Klokners Consulting. Through her agency, she has worked with clients including Amazon, glh Hotels, OLIXA, Swoon, and the United Nations. She also wrote and published Wired & Socially Awkward: New York, a collection of social-media themed short stories for adults. Based in London since 2014, she currently lectures at the University of the Arts London and Istituto Marangoni, teaching courses on blog writing, social media marketing, digital marketing, branding, and Instagram.
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- Level: Beginner
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