Introduction to Community Management
Quantitative reports P2
A course by Ana Marin , Publicist
About the video: Quantitative reports P2
Overview
“Let's continue working with quantitative reports.”
In this video lesson Ana Marin addresses the topic: Quantitative reports P2, which is part of the Domestika online course: Introduction to Community Management. Learn to work as a community manager and build, manage and administrate a social media community.
Partial transcription of the video
“Quantitative Reports You can measure almost anything in SM. In the digital world, you can figure out how much traffic you got and where those visits are coming from. All of that is a figure. Every agency has its own reporting format. And though you can suggest a better practice, you need to adapt to the way your client processes information. In a quantitative report, you'll present these findings supported by hard data. Let's see what they look like. FORMAT #3 Let's start with a bit of context. What happened? Which campaigns are we running? Was there a special event like a post to celebrate...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Introduction to Community Management
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Category
Marketing & Business -
Areas
Content Marketing, Digital Marketing, Facebook Marketing, Instagram Marketing, Social Media

Ana Marin
A course by Ana Marin
A native of Mexico, Ana Marín is passionate about the internet and the possibilities of being connected. With more than 15 years of experience in creativity and strategic planning, she has worked in agencies such as Havas, La doble vida, and McCann Worldgroup Mexico, leading social media directors in Latin America. Today she is the head of Content Marketing at the largest private company in Mexico.
She has been a jury member in creative competitions such as Cannes Young Lions, IAB MIXX, and Círculo Creativo de México and her goal is to connect brands with their audiences using the perfect content and at the ideal time.
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