Course summary
- 22 lessons (3h 9m)
- 26 downloads (8 files)
- 14 exercises
- Course final project
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U1: Introduction
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U2: Functions and responsibilities
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U3: Understanding the digital ecosystem
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U4: Your brand, competition and content
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U5: Content planning and production
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U6: Metrics and final recommendations
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Final project
Recent projects

Ana Marin
A course by Ana Marin
Teacher
Plus
Digital Integration and Innovation Vice President
A native of Mexico, Ana Marín is passionate about the internet and the possibilities offered by being connected. With more than 11 years of experience working in advertising and strategic planning, she has worked in agencies such as Havas, La doble vida and McCann Worldgroup Mexico, where she works as the digital integration and innovation vice president. In addition, she is part of the steering committee.
She spends most of her time on the internet and brings ideas to life by taking advantage of the best of each platform to connect brands with their audiences with the perfect content and at the right time.
- 98% positive reviews (5K)
- 171,142 students
- 22 lessons (3h 9m)
- 26 additional resources (8 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish, English
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever