Introduction to Community Management

Overview

“The content calendar includes everything that will be communicated on networks. Respond to a brand strategy that takes into account the campaigns, temporary events, important events, and celebrations of your country. In this lesson, I will teach you to discover opportunities to generate content that is relevant to your target audience, for example, using google trends. But I am sure that, having spent many hours watching what brands like yours do around the world, you already have concrete ideas of what might work for you. So you have to put it into practice. ”

In this video lesson Ana Marin addresses the topic: Content Calendar, which is part of the Domestika online course: Introduction to Community Management. Learn to work as a community manager and build, manage and administrate a social media community.

Partial transcription of the video

“With all that we’ve uncovered. you undoubtedly possess superior methods and formats to implement. It’s crucial now to integrate these effectively. Brands launch various campaigns. They have numerous messages to convey. and it is your duty as a community manager to handle them effectively. to distribute that content across platforms and formats. and decide when each message is published. That's why we're going to learn how to build a content calendar. For various brands. distinct opportunities and specific timeframes exist that can enhance their online presence by attracting larger audiences...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Introduction to Community Management

• Level: Beginner
• 98% positive reviews (5065)
• 175078 students
• 6 units
• 22 lessons (3h 9m)
• 8 downloads

• Category

  Marketing & Business

• Areas

  Content Marketing, Digital Marketing, Facebook Marketing, Instagram Marketing, Social Media