Compositional Techniques for Graphic Design
Symmetry and asymmetry
A course by Javier Alcaraz , Editorial and Typeface Designer
About the video: Symmetry and asymmetry
Overview
“The principle of balance has a lot to do with this compositional articulation. Now I'm going to talk about the concepts of leveling and sharpening, and also about rest and movement. At the end of the lesson, you will understand why asymmetry does not imply imbalance and that symmetry does not have to be boring.”
In this video lesson Javier Alcaraz addresses the topic: Symmetry and asymmetry, which is part of the Domestika online course: Compositional Techniques for Graphic Design. Learn how to use key elements to create clear and attractive graphic structures.
Partial transcription of the video
“Symmetry and asymmetry In this lesson we will see the differences between a symmetric and an asymmetric composition. Movement and rest are fundamental to both compositional concepts. Let's see what it is about. Symmetry and asymmetry Between action and reflection We impose imaginary axes on what we see to adjust the balance, and a structural map to understand it. Each shape or structure is a force diagram. In a design, remember that we perceive tensions between its components and formats. Balance is the compensation of these perceptual forces. Having reached this unit, you will be able to d...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Compositional Techniques for Graphic Design
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Category
Design -
Software
Adobe InDesign -
Areas
Design, Digital Design, Editorial Design, Graphic Design
Javier Alcaraz
A course by Javier Alcaraz
Javier Alcaraz is a graphic designer specializing in Typographic Design and Art Direction for Editorial Design. He began his design career for Argentina newspapers and worked on developing publications and institutional communication in Ecuador. In 2004, he left Argentina for Mexico, where he worked for important publishing houses like Grupo Media and Expansión.
In 2011, he founded elcerezo, a studio that works on editorial design, branding, and typeface design for clients in Latin America and Europe, including Google, the Mexican Ministry of Culture, TetraPack, and Forbes. He currently resides in Spain.
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