Compositional Techniques for Graphic Design
Particular considerations
A course by Javier Alcaraz , Editorial and Typeface Designer
About the video: Particular considerations
Overview
“The fundamentals of visual composition are easily extrapolated to any specific area of design. Thus, you can apply the same criteria to a poster or a website. However, each area of the design has its peculiarities. In this lesson I will explain some of them so that you take them into account.”
In this video lesson Javier Alcaraz addresses the topic: Particular considerations, which is part of the Domestika online course: Compositional Techniques for Graphic Design. Learn how to use key elements to create clear and attractive graphic structures.
Partial transcription of the video
“Particular considerations The concepts of visual composition apply to all areas of design, but, of course, each one has its peculiarities. In this lesson I will explain how these concepts are applied to the different areas of design. Let's see it. Particular considerations Visual perception in context Composition We said that the totality to be designed, the composition, must meet certain requirements so that we can deem it effective, to communicate in an organized, aesthetic and meaningful way. Clarity, to specify its topics and parts. It has balance, understood as balance of tensions. It ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Compositional Techniques for Graphic Design
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Category
Design -
Software
Adobe InDesign -
Areas
Design, Digital Design, Editorial Design, Graphic Design

Javier Alcaraz
A course by Javier Alcaraz
Javier Alcaraz is a graphic designer specializing in Typographic Design and Art Direction for Editorial Design. He began his design career for Argentina newspapers and worked on developing publications and institutional communication in Ecuador. In 2004, he left Argentina for Mexico, where he worked for important publishing houses like Grupo Media and Expansión.
In 2011, he founded elcerezo, a studio that works on editorial design, branding, and typeface design for clients in Latin America and Europe, including Google, the Mexican Ministry of Culture, TetraPack, and Forbes. He currently resides in Spain.
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