Brand Design and Packaging
Moodboard and budgets
A course by FIBRA , Branding studio
About the video: Moodboard and budgets
Overview
“In this lesson, we are going to see in pictures everything that we have worked on so far. This moodboard must be 100% aligned with the conceptual part. ”
In this video lesson FIBRA addresses the topic: Moodboard and budgets, which is part of the Domestika online course: Brand Design and Packaging. Learn how to create a strong visual identity for your brand and its products.
Partial transcription of the video
“MOODBOARD AND BUDGETS In this lesson we are going to put in images everything worked so far. This part in Fibra is very important because here we cut the cake. This stage has two specific objectives, on the one hand, translate the strategy and the concept to a graphic interpretation that the client can visualize and finally approve as a visual guide for subsequent design. This guide, while including typographic explorations of color, of textures and finishes, it does it only to create a general atmosphere, do not define specific details. On the other hand, it is a stage where design issues ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Brand Design and Packaging
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Category
Design -
Software
Adobe Illustrator, Adobe Photoshop -
Areas
Branding & Identity, Graphic Design, Packaging
FIBRA
A course by FIBRA
Andrea Gálvez is the founder and creative director of the Lima-based branding studio, FIBRA. She has been working there for six years with Martín Bedoya, creating concepts, names, building identities, and designing packaging, books, and websites. They focus on creating visual identities for entrepreneurs who leave a stable job to fulfill a dream or people who have a medium-sized business that already works but needs a boost.
Previously, Andrea worked for advertising agencies such as JWT and other branding studios such as Taller 4. During her career, she has worked with clients such as Laive, Nestlé, Interbank, Oechsle, BCP, UPC, and Acurio Restaurants.
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- 19 lessons (1h 24m)
- 6 additional resources (1 files)
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- Available on the app
- Audio: Spanish
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- Level: Beginner
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Adobe Illustrator
Adobe Photoshop
