Brand Design and Packaging
Moodboard and budgets
A course by FIBRA , Branding studio
About the video: Moodboard and budgets
Overview
“In this lesson, we are going to see in pictures everything that we have worked on so far. This moodboard must be 100% aligned with the conceptual part. ”
In this video lesson FIBRA addresses the topic: Moodboard and budgets, which is part of the Domestika online course: Brand Design and Packaging. Learn how to create a strong visual identity for your brand and its products.
Partial transcription of the video
“In this lesson. we are going to visualize everything we have worked on so far. This fiber part is crucial because here we agree on the cake. This stage has two specific goals. On one hand. it translates the strategy and concept into a graphic interpretation that the client can visualize and ultimately approve as a visual guide for later design. This guide explores typography. color. texture. and finish to craft a general atmosphere rather than specifying details. It serves as a visual foundation for future design work. Conversely. this phase is where design matters. possibly including the t...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Brand Design and Packaging
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Category
Design -
Software
Adobe Illustrator, Adobe Photoshop -
Areas
Branding & Identity, Graphic Design, Packaging
FIBRA
A course by FIBRA
Andrea Gálvez is the founder and creative director of the Lima-based branding studio, FIBRA. She has been working there for six years with Martín Bedoya, creating concepts, names, building identities, and designing packaging, books, and websites. They focus on creating visual identities for entrepreneurs who leave a stable job to fulfill a dream or people who have a medium-sized business that already works but needs a boost.
Previously, Andrea worked for advertising agencies such as JWT and other branding studios such as Taller 4. During her career, she has worked with clients such as Laive, Nestlé, Interbank, Oechsle, BCP, UPC, and Acurio Restaurants.
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- 19 lessons (1h 24m)
- 6 additional resources (1 files)
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- Audio: Spanish, English, French, Italian, Portuguese, Turkish
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- Level: Beginner
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Recommended software & tools for this course
Adobe Illustrator
Adobe PhotoshopCategory
Areas
