Brand Design and Packaging
Presentation
A course by FIBRA , Branding studio
About the video: Presentation
Overview
“Fibra is a branding studio based in Lima. Our way of working is very intimate, always from people to people and that is why we call ourselves Fibra because we seek to connect with the deepest "fibers" of the people behind the brands. In this lesson we will tell you about the heart of Fibra that represents our philosophy and we will show you some of our work.”
In this video lesson FIBRA addresses the topic: Presentation, which is part of the Domestika online course: Brand Design and Packaging. Learn how to create a strong visual identity for your brand and its products.
Partial transcription of the video
“PRESENTATION Hello, thank you very much for your interest in this course. We are Andrea and Martín, partners of Fibra, a branding company with six years of experience in the market. We specialize in visual identity and "packaging" for medium-sized companies. We talk to the owners and rarely with the marketing area of large corporations, We seek to connect with the deepest fibers behind the brands, understand your dreams in a more authentic and humane way. We started Fibra by feeling the need for a change in our lives. I worked in one of the oldest design studios in Lima and Martín wanted to...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Brand Design and Packaging
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Category
Design -
Software
Adobe Illustrator, Adobe Photoshop -
Areas
Branding & Identity, Graphic Design, Packaging
FIBRA
A course by FIBRA
Andrea Gálvez is the founder and creative director of the Lima-based branding studio, FIBRA. She has been working there for six years with Martín Bedoya, creating concepts, names, building identities, and designing packaging, books, and websites. They focus on creating visual identities for entrepreneurs who leave a stable job to fulfill a dream or people who have a medium-sized business that already works but needs a boost.
Previously, Andrea worked for advertising agencies such as JWT and other branding studios such as Taller 4. During her career, she has worked with clients such as Laive, Nestlé, Interbank, Oechsle, BCP, UPC, and Acurio Restaurants.
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- 19 lessons (1h 24m)
- 6 additional resources (1 files)
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- Audio: Spanish
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- Level: Beginner
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Adobe Illustrator
Adobe Photoshop
